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In 1993 new European legislation regarding side-markers for passenger cars became effective. Volvo requested the TNO-Human Factors Research Institute (HFRI) to investigate the possible safety benefit of this European side-markers configuration. A test panel at TNO- HFRI was used to determine the difference in response time and detection error of drivers, confronted with slides of vehicles with and without the mentioned new vehicle side-marker configuration in several visibility conditions, crossing illumination and different vehicle approach angles. The investigation showed a significant faster vehicle recognition with less detection errors in case the approaching car was equipped with the bright amber side-markers. This improved vehicle conspicuity can be a benefit in crash avoidance, especially when the driver approaches a crossing with complex light environment and reduced visibility.

Car accident investigations have shown that the head, the chest and the abdomen are the three most vulnerable body regions in side impacts, when serious-to-fatal (MAIS 3-6) injuries are considered. Injuries are much more common to occupants seated on the struck side than to those on the non-struck side. The development of new side impact protection systems has therefore been focused on struck side occupants. The first airbag system for side impact protection, jointly developed by Volvo and Autoliv, was introduced on the market in 1994. The SIPS bag is seat-mounted and protects mainly the chest and the abdomen, and also to some extent the head, since the head's lateral relative displacement is reduced by the side airbag, thereby keeping the head inside the car's outer profile. However, if an external object is exposed in the head area, for example in a truck-to-car side impact or in a single car collision into a pole or a tree, there is a need for an additional head protection device.